A successful business must have customers, well-informed customers. That is where advertising comeS into play. We at WLSC, Tiger Radio also recognize this basic business fact. Advertising is what allows us to stay on the air; it is our lifeblood if you will. What is revenue to us is an expense to our advertisers, and that is why it must be profitable for both. If Tiger Radio can't help your business, then Tiger Radio is out of Business.
FACT: Radio advertising is a very productive way for a company to use it's advertising dollars. People wake up to, work, play, drive and go to sleep with RADIO. So it is a big part of our lives.
Businesses that put their advertising dollars to work on Tiger Radio have found it to be a good return because radio listeners, their customers, are exposed to advertisements from their business twenty-four hours a day. With radio advertising, you reach the customer at many different times in their life, not just at one point in the day or week when they have time to sit down and look for an advertisement in a newspaper or watch television. Tiger Radio listeners are entertained, informed and advertised to as they go to and from home, school, work and yes, even while they are there....and they're not just listening to their radio!
Technology now allows listeners to tune in to Tiger Radio on their computers, PDAs and web-enabled cell phones from anywhere in the world by visiting our website, www.TigerRadio.com. In addition to reaching new listeners via internet streaming , we're also promoting our station constantly on social networking sites like Facebook and Twitter. The Bottom Line is that Tiger Radio is using technology to offer more entertainment choices to our listeners and also to provide more value for our sponsors.
Why Should You Advertise on Tiger Radio?
Radio is Everywhere
Over 70% of Americans listen to radio each day
Over 90% listen to radio at least once a week.
Over 70% of people say their radio listening has remained steady or increased over the last 5 years.
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